New York Times Bestseller

The Calorie Myth

What if everything you were told about healthy living and weight loss was wrong? Backed by over 1,300 studies and endorsed by top doctors at The Harvard Medical School, Johns Hopkins, UCLA, and more, The Calorie Myth shows you how to eat more, lose weight, and live better with the new science of SANE eating.

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The Question

What if trying harder to be healthy and fit made you heavy and sick?

Watch the full SANE Solution 101 mini-movie here.

What is SANE?

A totally new approach to health that gives you a totally different result.

Go Sane

Break Free, Live Better

Everything you’ve been taught about weight loss is wrong…until now! From New York Times bestselling books, to fun patent-pending apps, and new Harvard-endorsed science, your SANE Solution empowers you to eat more, burn more, and smile more!

Satiety

Eat More, Burn More™ – Effortlessly

Satisfying SANE foods fill you up faster and keep you full longer. In fact, studies show eating more SANE food can cause you to feel completely satisfied on up to 1,000 fewer calories per day.

Non-Starchy Vegetables:2, Nutrient-Dense Protein:1, Whole-Food Fats:1

Aggression

Heal Your Hormones – Permanently

unAggressive SANE foods reverse the hormonal damage that causes fat gain and diabetes. In fact, studies show up to 80% of people can heal themselves in a few short months by going SANE.

Whole-Food Fats:3

Nutrition

Transform Your Life – Deliciously

Nutritious SANE foods empower you with the essential vitamins, minerals, amino acids, and fatty acids needed to live your best life. Best of all, they are delicious, affordable, and quick.

Non-Starchy Vegetables:2, Nutrient-Dense Protein:1, Whole-Food Fats:1

Efficiency

Burn Fat, Tone Up – Simply

inEfficient SANE foods help your body burn fat and develop healthy slimming muscle. Studies show more SANE foods are about 100% less likely to be stored as fat and can even help burn fat.

Non-Starchy Vegetables:2, Nutrient-Dense Protein:2


What If Everything You Were Taught About Wellness Was Wrong?

Make slim simple with the new science of SANE eating.

Myth Busted

Healthy eating takes too long.

If it’s convenient, it can’t be good for you right? Myth! Discover how you can burn fat and boost health quicker than you can imagine.

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Myth Busted

Nutritious can’t be delicious.

What if salty, sweet, and fatty treats could shrink your waistline while they warmed your heart? See how SANE substitutions can make nutritious delicious.

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Myth Busted

Healthy eating is expensive.

Buying quality food for your family is expensive like buying quality brakes for your family car is expensive. See how to save money and your life shopping smarter.

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Myth Busted

A calorie is a calorie.

A calorie is a calorie like water is water. You would never drink polluted toxic water, so watch this and learn how to easily avoid eating polluted toxic calories.

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Myth Busted

Fast food is bad for you.

Think a life on the go is a waistline expanding and health draining life sentence? Discover how to burn fat and boost health at your favorite fast food spots.

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Myth Busted

A balanced breakfast is good for you.

Would you ever give a child a hot fudge sundae with a candy bar on top for breakfast? Watch this. You may be surprised to discover you already are.

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Stop Counting, Start Living

Join the Revolution

When it comes to most things in life, we welcome the latest advances in science. Could you imagine using the same phones we used in the 50 years ago? So isn’t it time to free yourself from obsolete calorie counting theories from the 1960’s? You don’t have to go hungry or do complex math to lose weight, get healthy, and be happy. With the new science of SANE eating, slim is simple.

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Featured In
Enjoy Delicious Food

Your dinner table is for savoring and smiles, not self-criticism and calorie math. Eating should be a source of joy, not shame. Go SANE. Eat more. Burn more.

Heal Your Body & Mind

Obesity isn’t a character flaw. It is a disease like diabetes. You are not flawed. The information you’ve been given is flawed. Go SANE. Heal yourself. Live better.

Simplify. Connect. Smile.

Healthy cannot be complex. We were slimmer before we started counting calories. Let modern science simplify your life. Go SANE. Share with friends. Smile more.


Transform Your Life Forever

Enjoy the finest wellness resources the world has to offer.

Scientifically Proven, Medically Endorsed

Harvard Medical School

“Challenges the diet dogma and offers a sensible path to good health.” — Dr. JoAnn E. Manson, Chief of the Division of Preventive Medicine, Brigham and Women’s Hospital; Professor of Medicine, Harvard Medical School

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Scientifically Proven, Medically Endorsed

7x New York Times Bestseller

“Exposes the fundamental myths about obesity and weight loss that are keeping us sick, and offers a powerful set of tools for lifelong health.” —Dr. Mark Hyman, New York Times best-selling author of The Blood Sugar Solution

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Scientifically Proven, Medically Endorsed

UCLA School Of Medicine

“A proven and practical guide to fighting the big problem of obesity.” — Dr. Theodoros Kelesidis, Division of Endocrinology, Diabetes, and Metabolism, Harvard Medical School, UCLA School of Medicine

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Scientifically Proven, Medically Endorsed

Harvard Medical School

“Challenges the diet dogma and offers a sensible path to good health.” — Dr. JoAnn E. Manson, Chief of the Division of Preventive Medicine, Brigham and Women’s Hospital; Professor of Medicine, Harvard Medical School

Read More

Scientifically Proven, Medically Endorsed

#1 New York Times Bestseller

“Brilliant. An easily understood and applied framework that will change the way you live, look, and feel. End your confusion once and for all. — Dr. William Davis, New York Times best-selling author of Wheat Belly

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Scientifically Proven, Medically Endorsed

Harvard Medical School

“Reveals some of the latest and best scientific research on the real story of diet, exercise, and their effects on us.” — Dr. John J. Ratey, Clinical Professor of Psychiatry, Harvard Medical School

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SANE Success Stories

Eat More. Burn More. Smile More.™

100 lbs. Gone

Christine’s 100lb Lighter New Life

From recovering from a broken neck due to a severe car accident, to PCOS, high blood pressure and headaches, I’ve lived through the challenges. I have lost over 100 lbs and am medication free! When I began I weighed 278 lbs. wearing a size 4x. Today I am a fit 176 lbs. wearing a size 10 medium!

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Biggest Losers

Jen & Jay

We knew eating less and exercising more worked short-term, but we didn’t know another option was available for the long-term. This is why understanding the science was so helpful for us. Eating more, as long as it’s SANE, is sustainable, enjoyable, and resetting our set-point. We couldn’t be happier with the results.

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Diabetes Gone

Cristina Saved Her Life & Created Life

Three months of eating like this has gotten me off my diabetes medication and I’ve lost 45 lbs! I also was on cholesterol medication, but my cholesterol went from 220 to 103, and I was taken off that medication as well. Finally, after five years of trying, I finally got pregnant!

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125 lbs. Lighter

Shane’s Long-Term Transformation

I have been through the Weight Watchers but could not lose but maybe 10 pounds. SANE opened my eyes on how easy and enjoyable a healthy lifestyle can be (vs. "dieting").

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Remember

Starvation isn’t healthy. The only enjoyable and effective way to burn fat and boost health long term is to eat more—smarter.